Analytics Overview
The Analytics page provides insights into your outreach performance, helping you understand campaign effectiveness and optimize your strategy.Screenshot placeholder: Add a screenshot of the Analytics page
Key Metrics
Message Metrics
Total Messages:- All messages sent across campaigns
- Includes all message types
- Tracks over time
- Percentage of messages that received responses
- Key engagement metric
- Tracks response trends
- Percentage of messages opened
- Requires read receipts
- Engagement indicator
Lead Metrics
Active Leads:- Leads currently engaged
- Growing lead base
- Engagement tracking
- Leads converted to deals
- Sales funnel metric
- Performance indicator
Performance Charts
Message Volume
Track message volume over time:- Messages sent per day/week/month
- Trend analysis
- Volume patterns
Response Trends
Monitor response rates:- Response rate over time
- Trend identification
- Performance tracking
Campaign Comparison
Compare campaign performance:- Response rates by campaign
- Message volume by campaign
- Top performing campaigns
Using Analytics
Performance Monitoring
Regularly check analytics to:- Track campaign performance
- Identify trends
- Measure improvements
- Optimize strategy
Data-Driven Decisions
Use analytics to:- Identify best-performing campaigns
- Optimize messaging
- Improve timing
- Enhance targeting
Best Practices
- Regular Review: Check analytics regularly
- Track Trends: Look for patterns over time
- Compare Periods: Compare current vs previous periods
- Take Action: Use insights to optimize
- Set Goals: Establish targets for key metrics