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What are Deals?

Deals represent sales opportunities in your pipeline. Track deals through customizable stages from initial contact to closed won or lost.
Screenshot placeholder: Add a screenshot of the deals pipeline view

Deal Components

Basic Information

Deal Title:
  • Name identifying the deal
  • Usually company or opportunity name
  • Shown in pipeline cards
Deal Value:
  • Monetary value of the deal
  • Can include multiple values
  • Supports different currencies
  • Tracks one-time and recurring revenue
Currency:
  • Currency for deal value
  • USD, EUR, BRL supported
  • Can be changed per deal
Revenue Type:
  • One-time payment
  • Monthly recurring (MRR)
  • Quarterly recurring
  • Annually recurring

Pipeline Stage

Current Stage:
  • Stage the deal is currently in
  • Moves through pipeline stages
  • Customizable stages
  • Visual pipeline board
Stage Information:
  • Stage name
  • Stage color
  • Stage order
  • Default stage

Custom Fields

Deals support custom fields:
  • Track additional information
  • Stage-specific fields
  • Deal-specific data
  • Custom field types

Source Information

Source Campaign:
  • Campaign that generated the deal
  • Links deal to campaign
  • Tracks lead source
  • Campaign performance tracking

Pipeline View

Kanban Board

Deals are displayed in a Kanban-style board:
  • Columns represent pipeline stages
  • Cards represent individual deals
  • Drag and drop to move deals
  • Visual progress tracking
Screenshot placeholder: Add a screenshot showing the Kanban pipeline board

Pipeline Stages

Default Stages:
  • New/Qualification
  • Proposal
  • Negotiation
  • Closed Won
  • Closed Lost
Customizable:
  • Add custom stages
  • Reorder stages
  • Set stage colors
  • Define default stage

Deal Cards

Each deal card shows:
  • Deal title
  • Deal value
  • Key custom fields
  • Current stage
  • Creator information (if organization)

Deal Statistics

Overview Cards

Total Deals:
  • All deals in pipeline
  • Includes all stages
  • Shows total count
Active Deals:
  • Deals in progress
  • Excludes won/lost
  • Currently active
Won Deals:
  • Successfully closed deals
  • Total count
  • Total value (MRR and one-time)
Lost Deals:
  • Deals closed without success
  • Total count
  • Total value lost
Win Rate:
  • Percentage of won vs total closed
  • Conversion rate
  • Performance metric
Total MRR:
  • Monthly recurring revenue
  • From all active deals
  • Pipeline value

Deal Management

Creating Deals

Create deals:
  • Manually from deals page
  • Automatically from campaigns
  • Via API integration
  • Import from external sources

Moving Deals

Move deals through pipeline:
  • Drag and drop on board
  • Select stage from dropdown
  • Update via deal details
  • Bulk move operations

Editing Deals

Edit deal information:
  • Update title and value
  • Change custom fields
  • Modify stage
  • Update source information

Deleting Deals

Remove deals:
  • Delete individual deals
  • Bulk delete operations
  • Permanent removal
  • Cannot be undone

Deal Values

Single Value

Simple deals with one value:
  • One-time payment
  • Single amount
  • One currency

Multiple Values

Complex deals with multiple values:
  • Multiple revenue streams
  • Different currencies
  • Mix of one-time and recurring
  • Total calculated automatically
Example:
  • Value 1: $1000 one-time (USD)
  • Value 2: $100 monthly (USD)
  • Value 3: €500 one-time (EUR)
  • Total: Calculated sum

Custom Fields

Deal-Specific Fields

Track additional information:
  • Company information
  • Decision makers
  • Timeline
  • Budget
  • Competitors
  • Notes

Field Types

  • Text
  • Number
  • Date
  • Dropdown
  • Multiselect
  • Boolean
  • Textarea

Stage-Specific Fields

Fields can be:
  • Global (all stages)
  • Stage-specific
  • Conditional display

Organization View

My Deals

View only deals you created. This is the default view.

All Organization Deals

View deals from all organization members. Available to:
  • Organization owners
  • Organization admins
Features:
  • See all organization deals
  • Filter by creator
  • View organization-wide statistics
  • Note: Editing depends on ownership

Best Practices

  1. Keep Updated: Regularly update deal stages and values
  2. Use Custom Fields: Track important deal information
  3. Set Realistic Values: Use accurate deal values
  4. Move Regularly: Update stages as deals progress
  5. Document: Add notes and custom fields
  6. Track Sources: Link deals to campaigns

Next Steps

Pipeline Management

Learn how to manage your sales pipeline

Managing Deals

Learn how to create, edit, and manage deals